Today, Formula 1 announced Crypto.com, a leading crypto exchange with more than 10 million followers globally, as the primary international partner for its new Sprint races this year. The opening event will take place on July 17 at Silverstone.
On July 17 (Saturday), racers will participate in the new Sprint race in the Grand Prix. Keep in mind that the results will decide the opening lineup for the Sunday full-distance race.
Crypto.com will also enjoy presence at each of the remaining races this season due to the global partnership with Formula 1.
F1 stated the benefits that the crypto platform has for its users. It declares crypto.com as the best cryptocurrency platform and a leading app in Google Play and App Store.
Crypto.com’s Visa Card is among the best cryptocurrency card. The card is available in more than 30 nations on the globe. The partnership will promote Crypto.com as an international brand.
As Formula 1 extends its efforts to engage its fans, Crypto.com will make history as the F1’s Official NFT Partners and Crypto sponsor. F1 adopts new ways to engage and attract new users. Crypto.com, on the other hand, aims to increase crypto awareness among the fans via education and know-how that would come with the partnership. Also, the crypto platform will present a new award before the Grand Prix in Belgium.
Keep in mind that F1 plans to zero on carbon footprint by 2030. To align with that, Crypto.com stated its vision to be a crypto-negative platform in the next 18 months.
The exchange will first assess its carbon emissions through crypto trading, deposit, and withdrawal undertakings in its platform. After that, it will reevaluate its operating ways on other businesses not related to trading.
Formula 1 President and CEO Stefano Domenicali announced his pleasure to welcome the crypto platform to its business. He further declared that they are open to progressive international brands focused on innovation and performance.
Crypto.com CEO and co-founder Kris Marszalek said that their firm prides itself as the first crypto sponsor to work with Formula One.
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